eCommerce SEO

Sustained organic search placement is the holy grail for online marketers, but we don’t preach shortcuts and tricks that are short lived. We implement a practical approach to ensuring long-term success in organic search results.

Organic SEO Services for Ecommerce Sites

Ecommerce SEO services can help e-retailers gain an incredible edge on the market. Arguably the best form of marketing today is securing top search engine rankings for the product keywords that reflects your online store’s inventory. In short, ecommerce SEO can provide one of the best marketing investments for ecommerce businesses. SEO Ecommerce
Organic SEO for ecommerce sites is not only one of the best ways target precise market segments, but over the long-term, ecommerce SEO can be extremely cost-effective
Unlike buying website banner ads or relying on affiliate sites to realize sales, ecommerce SEO services can help direct in-market traffic to your ecommerce site. And unlike traditional online advertising mediums, search engine visitors are actively seeking the products that you have to offer.

What Local Media can help:

  • Remove duplicate-content issues
  • Handle canonicalization
  • Organize content, navigation and URL structure for better indexing and search crawl-ability
  • Include keyword-rich, unique content
  • Generate strong in-bound links
  • Improve conversion rates, and much more

Common SEO Issues with Ecommerce Websites

Many ecommerce websites tend to forget the most basic rule of SEO: content is king.
By sticking with drab, oft-repeated product descriptions provided by the manufacturer, search engines punish ecommerce sites for containing duplicate content. Worse, many ecommerce sites offer very little text content at all – no free resources, no blogs, no category descriptions or category landing pages. This lack of content translates into a lack of interest on the part of both search engines and potential customers.
We can help your ecommerce site stand apart from the crowd by helping you build keyword-rich content and compelling category landing pages.

CMS and Ecommerce SEO

The other common mistake ecommerce sites make lies not within on-page content but within the website structure itself. An average WordPress theme, for example, is not always easily adaptable for ecommerce purposes. In order to make these themes ecommerce-ready, you’ll need to “look under the hood” and tweak the theme settings.
Without customizing the code for these content management systems, you may find yourself with a flashy website with many bells and whistles, but without much attention given to usability and search engine optimization.
The same holds true with other types of content management systems, including Joomla, Magento, and others.

The default settings for these CMS platforms are typically not very SEO friendly. In order to get the most out of your ecommerce CMS, you need a certain amount of expertise in customizing the coding of these systems.
Local Media provides top-notch SEO services for your ecommerce site. We can build you a custom WordPress theme designed specifically for your products, with SEO features built right into the technical structure of the website. We can do the same with Joomla, Magento, Zen Cart, or any other ecommerce SEO platform.
Our ‘cutting edge’ methodology involves providing you with a platform that satisfies all of Google’s technical quality guidelines and by combining social media and content marketing to build your domain’s authority with Google whilst gaining mass social media exposure. Please contact us for more information on our unique SEO & e-Commerce SEO services.

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Local Media is a full service digital agency, we can help you optimize all aspects of your web presence.
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